Hey There, I’m Patsy👋
I’m a digital marketing expert who partners with mission-driven teams to help them show up clearly, consistently, and confidently.
Most of my clients come to me feeling stretched thin. They have powerful work happening, but not enough time or capacity to tell the story. That’s where I come in. I work behind the scenes to take marketing off your plate and turn it into something strategic, thoughtful, and actually useful.
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I’ve always been drawn to work that sits at the intersection of creativity, strategy, and impact. As an artist and activist myself, I care deeply about elevating mission-driven organizations and giving voice to the people and stories behind the work. If my work helps push a mission forward, that’s the win.
I’m especially passionate about supporting nonprofits and organizations working in affordable housing, arts, education, and community development. I love being the behind-the-scenes partner who helps make big ideas clearer, messaging stronger, and workloads lighter. I’m collaborative by nature and believe the best results come from truly understanding the why.
I studied business at Emory University’s Goizueta Business School with a concentration in Arts Management and continued exploring leadership in the arts through Goizueta’s Arts Leadership cohort.
What I Do (& How I Do It)
For the past 6+ years I’ve done just about everything digital marketing - from strategy and big picture ideas, to implementation and reporting - I work within a vast skillset to meet what clients actually need through custom, flexible packages, not a one-size -fits-all checklist.
That can include:
Communications planning & messaging
Email campaigns & newsletters
Social media strategy, content, and management
Paid social & digital advertising
Website updates & ongoing maintenance
PR support & press materials
Marketing-focused graphic design
From strategy to execution, I can help you figure out what to do - and then actually do it. And when a project calls for more hands on deck, I bring in trusted collaborators to make even the biggest ideas happen.
View some of my recently completed projects.
Before we jump into posting or sending anything, I like to slow down and ask the right questions:
Who are we talking to?
What do they actually care about?
What do the numbers tell us?
What’s working, and what’s not?
I love data (crazy, I know). I dig into analytics, engagement, and performance to understand the why behind your marketing - so we’re not just creating content, but creating content that works.
Many clients start with a strategy session or audit, and then we build from there.
Strategy First, Always🤝
Need a quick gut check or not sure where to start?
That’s what my Lightning Round sessions are for ⚡️
No pressure, no long-term commitment, just practical help.
45 minutes | $75
Hear from Happy Clients.